Choose to partner with an elite Google Adwords Agency that has years of experience in generating leads, sales and new clients for business owners just like you.
Ready to take charge of your marketing campaigns and generate better ROI? With optimised Google Ads campaigns, you can increase your leads and sales while lowering Google Ads cost. All service-based businesses can generate better results and target customers through proven Google Ads management techniques.
As your dedicated Google Ads managers, the team at CLIQ Marketing Content can generate strong growth through a well-strategised PPC campaign. We do this by helping you create attainable business goals that can be met with effective Google Ads performance. To expose your business to your share of 80% of the world’s web users, you need the world’s largest advertising platform. You need our Google Ads specialists to manage your Google advertising campaigns on your behalf.
No Tricks or Slimy Sales People – Just Friendly Advice
We’ve heard it all before. “I’ve wasted thousands on Google Ads,” “Google Ads just doesn’t work,” Google Ads is so expensive,” “I had a horrible agency experience”. The list goes on. At CLIQ Marketing Content, we are determined to be the difference in the Australian digital marketing agency space. It all begins with an upfront Google Ads strategy session where we calculate the real and predictable results you can expect from your Google Ads campaign.
We often underestimate what the results will be in this session so we always leave our clients feeling pleasantly surprised. We are completely upfront in this strategy session, making you aware that although Pay Per Click advertising shows instant results, it will take time to optimise, test, and refine your Google Ads account to reap the real “mega-bucks.”
Google Ads is an investment that brings with it incredible probability, and scalability over time. If you’re looking to grow your business, and have money to invest in generating new clients. Google Ads is your first step.
can benefit from strategic bid management and other paid ads services. Our PPC experts are highly experienced in delivering better results for businesses just like yours. They'll use a range of techniques and tools to get the job done, from analysis of other online ads, to effective keyword research, to the development of web pages. Whatever it takes to create more leads from your target audience.
We want to form a partnership with you and your business. We don't keep our expertise close to our chest. Instead, we'll teach you the trade, and give you insider knowledge on what it takes to create better results in paid search from a lower ad spend. You'll feel confident that we are using your ad budget effectively.
Looking for Google Ads, a new website or SEO? Don’t hesitate to reach out to our friendly directors today to find out how we can help your business!
When you partner with us for your Google Ads management or a variety of our Google Ads services, you get access to a team of professionals who have a wealth of Google Ads knowledge. Having worked across countless service-based industries in Australia, our digital marketing experts are ready to apply their repeatable, scaleable and successful Google Ads strategy to your business today.
We’re here to start giving you that insight today. There are a few different ways that Google Ads works. The most common way is through pay-per-click (PPC) advertising. This means that you pay each time someone clicks on your ad. You can also choose to display your ad on a cost-per-impression (CPM) basis, which means you pay each time your ad is shown. Finally, you can use Google Ads to drive phone calls to your business through click-to-call ads. No matter which option you choose, you only pay when someone interacts with your ad.
When you create a Google Ads campaign, you’ll need to set a budget and bid for your ad space – effectively a live auction to be shown in search results. Your budget is the amount that you’re willing to spend on your Google Ads campaign each day, and your bid is the amount that you’re willing to pay for each click on your ad. Bidding can be done on a manual or automatic basis. With manual bidding, you set your own bids which takes some effort to manage. With automatic bidding, Google sets your bids for you based on your budget, which can save you time, but you may not get the best results.
The sweet spot for Google Ads is developing pay-per-click campaigns that achieve the best results for the lowest spend. This will vary based on your industry and competitors, and will likely fluctuate from month to month. As your Google Ads partner, we will work with you to develop the best possible strategy for your business and budget. We will continue to report on and monitor your campaign to ensure that it is operating at peak efficiency, for the best return on investment.
There’s nothing worse than not feeling confident with your digital marketing agency. You want to feel that the people you’re investing money with know what they’re doing and have done this many times before.
Well, it’s easy to spot the experts from the amateurs when you know what you’re looking for. One of the key questions to ask is “how much ad spend are they currently managing?”. At CLIQ Marketing Content, we manage well into the millions of dollars per annum, of client advertising spend in our personalised marketing manager account.
We’re confident, we’re relatable, and we’re ready to give you the best Google Ads agency experience of your life.
We are a proud full-service marketing agency offering Google Ads management for service-based businesses all over Australia. Our director-led agency model allows us to drive strong results through a versatile team of experts. We let data guide our strategies, and value optimisation highly when it comes to PPC services. Our goal is to generate more leads for your business by offering a range of premium agency services.
We work with businesses that aspire to grow their monthly revenue through Google Ads. We aim to achieve this by offering three things:
We’ll always give you our honest reflections on your current digital marketing efforts before we ask you to sign on the dotted line. We will always recommend the best course of action to achieve your goals, we promise to always walk you through every strategic decision we make. This will give you the confidence to know that we are making the right choices with your budget.
Our integrity is one of our key values. We are entirely responsible for our results, and we will always be accountable if we make a mistake or choose the wrong course of action. These learnings are important for us, because it allows us to get better at what we do. In the end, we seek the best results for you.
We aim for 100% transparency in all meetings, communication, and reporting events. Every business dealing we have with you will be undertaken with the utmost respect. It doesn’t matter if we’re with you in person, via videoconference, over the phone, or through email – you’ll feel comfortable that we have your best interests at heart.
Strategy Session
You’ll get to work directly with Tim Buttery, our co-director, in a free, no-obligation strategy session. During this session, Tim will explain how Google Ads management works, and will give you some analysis as to how online advertising works in your industry. Tim will also run through your current PPC advertising campaign and give you some recommendations on how to improve. Finally, we can discuss your monthly marketing budget, and how much ad revenue you are looking to spend.
Our strategy session will give our digital marketing team the information they need to develop a custom proposal for you. This will be aligned with your business goals, and will contain information about PPC campaigns in your industry. It’ll also contain some benchmarks that our PPC team will strive to achieve. Finally, you’ll get to have a look at some of our past Web Projects, specifically custom landing pages that we’ve created to help clients achieve great results.
If you’re happy with this proposal, we can book another time with you to meet with the team to ask any questions about paid advertising through the Google network.
If you’re happy to get started, we won’t waste any time. We can onboard PPC clients in as little as 1 business day, thanks to our flexibility as a boutique digital marketing agency. Our dual agency cycle starts at the beginning of the month and in the middle of the month, allowing us the time to develop web assets, do research, and ensure that your Google Ads campaigns are being tracked through Google Analytics and other tools.
Butler & Co
"Cliq are masters of their craft and truly understands the deep foundational strategy behind paid Google and YouTube advertising. Backed by outstanding client service and a track record of results. Highly recommended."
Express Locksmith 24/7
"I highly recommend CLIQ Marketing to help you get more calls from Google Ads. They have provided a personalised service and great results for my small business. Thank you to the team!"
Kids First
"Our organisation came to Cliq Marketing seeking help to set up our Google ads account. What we have gained working with Tim and Esther has far exceeded our expectations. Personalised support, going the extra step and really seeking to understand our organisation and our drivers have made such a difference for our team. We have been thrilled with the results of our engagement with them and look forward to continuing in the future."
Ad groups are a key component of most pay-per-click (PPC) advertising platforms, including Google Ads. An ad group is a collection of ads that share the same keywords and bidding strategy. Ad groups allow you to organise your PPC campaigns in a way that makes sense for your business and helps you meet your advertising goals.
Setting up ad groups is an important part of Google Ads management. For more information about how this works, get in touch with our team. They'll be able to walk you through how best to structure your ad groups and other facets of your Google Ads account.
The value of Google Ads depends on several factors, including the competitiveness of your chosen keywords and your campaign's click-through rate (CTR). Generally speaking, businesses can expect to pay between $1 and $2 per click for most keywords. However, some industries are much more competitive than others, which can drive up costs.
For example, businesses in the legal industry can expect to pay an average of $25-$50 per click for the keyword "divorce lawyer." On the other hand, a business in the home improvement industry might only pay $0.50 per click for the keyword "timber."
The best way to determine how much your Google Ads campaign is to start with a free strategy session with CLIQ Marketing Content. Our team will take a deep dive into your industry and how we can lower ad spend while improving performance.
Unfortunately, we do not offer Google Shopping ads. We focus on pure lead generation PPC campaigns, like Google AdWords and the use of the Google Display Network. This is because we work with service-based businesses that place less importance on e-commerce advertising.
A landing page is a single web page dedicated to a product or service. On the other hand, websites are collections of many pages that cover a variety of topics.
Landing pages are designed with one specific goal in mind: to convert visitors into leads or customers. To do this, they typically include a strong call to action (CTA) and helpful information about the product or service being offered. Websites, on the other hand, are designed to provide general information about a business or individual.
While website visitors may eventually convert into leads or customers, the overall goal of a website is to provide information and build brand awareness. Landing pages are much more focused on driving conversions.
If you're running a Google Ads campaign, you'll want to send visitors to a landing page that's been specifically designed to win you new business through conversions.
Get ready to light up your digital presence like never before. You have a rare chance to partner with an agency who is integral, hard working, results driven and run by real people. Let’s do this.